Wilfred Krenn is a Leading digital product and business strategist with over 19 years of experience transforming healthcare and digital technology with clinical expertise.

Wilfred Krenn is a Leading digital product and business strategist with over 19 years of experience transforming healthcare and digital technology with clinical expertise.

Expert in leveraging AI, machine learning, and innovative design to transform user experiences and drive social impact. Adept at leading cross-functional teams, enhancing digital engagement, and pioneering forward-thinking solutions. Proven leader in fundraising strategy, engagement, and community building. Masterfully leveraging strategic partnerships, brand marketing, and go-to-market operations to drive startup growth and impact.

Expert in leveraging AI, machine learning, and innovative design to transform user experiences and drive social impact. Adept at leading cross-functional teams, enhancing digital engagement, and pioneering forward-thinking solutions. Proven leader in fundraising strategy, engagement, and community building. Masterfully leveraging strategic partnerships, brand marketing, and go-to-market operations to drive startup growth and impact.

A Question that Started it All

A Question that Started it All

My career has always been driven by a deep passion for solving complex challenges at the intersection of mental health, technology, and human experience. It began in the therapy room, where I sat across from individuals navigating some of life’s most profound challenges. As a licensed psychotherapist, I learned that mental health isn’t just about solving problems—it’s about understanding people. I saw the gaps in care firsthand: the limitations of one-on-one sessions, the barriers to access, and the systemic issues that kept so many from living full, connected lives. These experiences sparked a deeper question: What if we could build solutions that didn’t just treat symptoms but addressed the root causes of disconnection, stress, and inequity?

My career has always been driven by a deep passion for solving complex challenges at the intersection of mental health, technology, and human experience. It began in the therapy room, where I sat across from individuals navigating some of life’s most profound challenges. As a licensed psychotherapist, I learned that mental health isn’t just about solving problems—it’s about understanding people. I saw the gaps in care firsthand: the limitations of one-on-one sessions, the barriers to access, and the systemic issues that kept so many from living full, connected lives. These experiences sparked a deeper question: What if we could build solutions that didn’t just treat symptoms but addressed the root causes of disconnection, stress, and inequity?

Bridging Care and Innovation

Bridging Care and Innovation

At Magellan Health, I stepped into the corporate world with a mission to bridge the gap between care and innovation. I led initiatives to improve behavioral health systems, integrating clinical insights with large-scale operational strategies. This role taught me how to navigate the complexities of healthcare organizations, drive digital transformation, and design solutions that balanced efficiency with empathy.

At Magellan Health, I stepped into the corporate world with a mission to bridge the gap between care and innovation. I led initiatives to improve behavioral health systems, integrating clinical insights with large-scale operational strategies. This role taught me how to navigate the complexities of healthcare organizations, drive digital transformation, and design solutions that balanced efficiency with empathy.

Magellan

Pioneering New Paths

Pioneering New Paths

Eager to push the boundaries of what was possible, I entered the startup world as a co-founder of ventures like SoHeart and AwareHealth. These platforms weren’t just products—they were bold experiments in rethinking how we approach mental health. From building peer-to-peer recovery networks to launching a B2B social mental health platform, I learned how to transform ideas into scalable, impactful tools that empower individuals and challenge the status quo.

Eager to push the boundaries of what was possible, I entered the startup world as a co-founder of ventures like SoHeart and AwareHealth. These platforms weren’t just products—they were bold experiments in rethinking how we approach mental health. From building peer-to-peer recovery networks to launching a B2B social mental health platform, I learned how to transform ideas into scalable, impactful tools that empower individuals and challenge the status quo.

SoHeart

AwareHealth

Mental Health Meets Mission

Mental Health Meets Mission

My journey then took me to Emerald, I spearheaded the development of Mentera, a national workplace mental health initiative. As Vice President and Brand Leader, I orchestrated market engagement programs and led cross-functional teams, securing strategic partnerships and corporate sponsorships that expanded the initiative’s reach and impact. I pursued the challenge of creating a brand that married mission-driven goals with measurable business outcomes, while advancing critical conversations around workplace mental health.

My journey then took me to Emerald, I spearheaded the development of Mentera, a national workplace mental health initiative. As Vice President and Brand Leader, I orchestrated market engagement programs and led cross-functional teams, securing strategic partnerships and corporate sponsorships that expanded the initiative’s reach and impact. I pursued the challenge of creating a brand that married mission-driven goals with measurable business outcomes, while advancing critical conversations around workplace mental health.

Emerald

Advocacy in Action

Advocacy in Action

My work with Cure AHC exemplifies my commitment to advocacy and community-driven innovation. As a founding member and Vice President, I have been deeply involved in advancing research and treatment for the rare disease Alternating Hemiplegia of Childhood. Over the past decade, I’ve led efforts that raised over $2 million, forged partnerships with organizations like the Chan Zuckerberg Foundation and Harvard’s Broad Institute, and supported families through community programs and crisis interventions.

My work with Cure AHC exemplifies my commitment to advocacy and community-driven innovation. As a founding member and Vice President, I have been deeply involved in advancing research and treatment for the rare disease Alternating Hemiplegia of Childhood. Over the past decade, I’ve led efforts that raised over $2 million, forged partnerships with organizations like the Chan Zuckerberg Foundation and Harvard’s Broad Institute, and supported families through community programs and crisis interventions.

Cure AHC

Redefining Wellbeing

Redefining Wellbeing

At Wellbeing at Work, I led the transformation of a wellbeing platform into a robust marketplace for workplace benefits, leveraging strategic partnerships with Gallup and other industry leaders. By integrating technology and insights, I built products that didn’t just meet corporate objectives but reshaped how companies reimagine how they care for their people.

At Wellbeing at Work, I led the transformation of a wellbeing platform into a robust marketplace for workplace benefits, leveraging strategic partnerships with Gallup and other industry leaders. By integrating technology and insights, I built products that didn’t just meet corporate objectives but reshaped how companies reimagine how they care for their people.

Wellbeing at Work

Hello Wilfred

Hello Wilfred

Through every role, one belief has remained constant: We need to think bigger. Mental health isn’t just a clinical issue—it’s a societal one. The solutions we need require us to address the underlying challenges of our time, from financial stress to loneliness, from lack of purpose to inequity. My mission is to build systems and products that empower individuals to not only survive but thrive.

Through every role, one belief has remained constant: We need to think bigger. Mental health isn’t just a clinical issue—it’s a societal one. The solutions we need require us to address the underlying challenges of our time, from financial stress to loneliness, from lack of purpose to inequity. My mission is to build systems and products that empower individuals to not only survive but thrive.

As I look to the future, my vision is clear: to be at the forefront of human-centered innovation, where technology is a tool for empowerment, not a replacement for empathy. The next chapter in my career is about leading transformative projects that redefine what’s possible in mental health and beyond. It’s about aligning technology, strategy, and heart to tackle some of the most pressing issues of our time.

As I look to the future, my vision is clear: to be at the forefront of human-centered innovation, where technology is a tool for empowerment, not a replacement for empathy. The next chapter in my career is about leading transformative projects that redefine what’s possible in mental health and beyond. It’s about aligning technology, strategy, and heart to tackle some of the most pressing issues of our time.